New Relic appoints Hein Hellemons as chief revenue officer

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New Relic has appointed Hein Hellemons as its chief revenue officer, tasking him with overseeing worldwide revenue and the company’s go-to-market strategy.

The company said Hellemons will lead global sales, commercial segments and its partner channel organisations.

Hellemons joins New Relic from Darktrace, where he served as chief revenue officer. New Relic said he has more than 25 years of experience in global go-to-market roles and has held senior leadership positions at Amazon Web Services, Microsoft and VMware.

“As AI transforms how software is built and operated, AI-strengthened observability has become foundational for modern businesses. This presents a tremendous market opportunity for us,” said New Relic chief executive officer Ashan Willy. “Hein is a world-class revenue leader who brings to New Relic invaluable experience leading companies through periods of growth and transformation. His background scaling global GTM organisations will be crucial as we expand our platform, deepen customer relationships, and accelerate growth. We are thrilled to welcome him to the leadership team.”

New Relic said Hellemons will report to Willy and will focus on building teams and execution as the company targets further growth, including among enterprises scaling AI.

“I was drawn to New Relic by the immense market opportunity, its outstanding platform, highly respected brand and talented leadership team,” said Hellemons. “New Relic is uniquely positioned to help companies succeed in the AI era and I’m excited to be part of this effort. I’m looking forward to working with Ashan and the rest of the executive team.”

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