New Report from GoToMeeting by LogMeIn Shows Organisations Are Resetting Their Approach to Collaboration Technology

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85% of organisations have invested in collaboration technologies to gain productivity and business continuity benefits, but only 51% of employees believe they are the right tools

A new report from GoToMeeting by LogMeIn has revealed a gap in organisations delivering the right collaboration tools to its employees.

The commissioned report conducted by Forrester Consulting, evaluated practices, preferences, experiences, and key challenges with collaboration adoption initiatives across two distinct groups: 103 information workers (IWs) and 52 technology decision makers (TDMs) across Australia and New Zealand.

More than half (54%) of workers consider work something they can do regardless of time or location, and therefore the right technology is crucial to getting that work done. Only 39% of workers work from their companies’ offices five days a week, 47% work one or more days a week from home, and 66% work one or more days a week while on the go (e.g., at a coffee shop, while commuting/travelling, or at a hotel). In this expanded workplace, 75% of employees are using a smartphone and 15% a tablet to do work.

To ensure employees are equipped with better, more integrated collaboration technologies to foster high performance and increased engagement, 85% of companies have either adopted collaboration technologies or are expanding current implementation.

“As companies of all types and sizes struggle to survive and thrive in highly competitive markets, increasing employee engagement and productivity can provide a crucial edge. Engaged employees willingly invest their time and energy in the business’ success,” said Lindsay Brown, Vice President, APAC, LogMeIn.

“But employees’ working habits and requirements vary. Organisations have a mix of deskbound employees, highly mobile staff, and everything in between. A one-size-fits-all approach to sourcing collaboration technologies won’t adequately address their needs,” he continued.

The report also revealed employees value collaboration apps that foster productivity, with convenience. Employees can’t afford to wait around for an issue to be fixed before continuing their work, and look for flexibility and easy, cross-device experiences – yet information workers are not satisfied with the collaboration technologies they have at work. Only 38% feel that their offices are completely up to date and equipped with the latest technologies and workspaces. 51% percent of workers believe their companies provide them with the right collaboration technologies, and 63% of information workers would like to have better IT support while working remotely.

In fact, 60% of technology decision makers in ANZ acknowledged that many employees with access to collaboration tools are unaware of the features. As a result, workers are sourcing their own collaboration applications to do their jobs and collaboration investments have yet to deliver the expected results for companies. Workers not having access to their preferred tools reported a significant business impact in terms of productivity decline (58%), disengaged employees (56%) and employee turnover (45%).

In addition, security was stated as the top concern for IT when asked about the key risks related to employee-sourced collaboration tools – data security (62%) and compliance with local data privacy laws (58%). Over half (58%) of tech pros were concerned about the potential new security threats and lack of control over applications running on noncorporate resources.

“An expertly designed collaboration strategy drives business success. Too often, TDMs tackle collaboration strategy backward: picking technologies first instead of focusing on what they’re trying to accomplish,” Brown added.

“Organisations shouldn’t start by asking which technology to use. Instead, ask first who needs better collaboration services, what you’re trying to accomplish, and how you plan to help your employees work differently. Then, and only then, can you decide which technologies to use.”

The bottom line is that the right collaboration tools and strategy benefit both businesses and employees and deliver the ability to support employees as though it was business as usual, even when it’s not.”

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