SNP has appointed Neeraj Athalye as Managing Director for India, as the Germany-headquartered company expands its Asia Pacific presence and positions its Kyano platform and Bluefield approach for SAP transformation projects in the country.
Based in Mumbai, Athalye will lead SNP’s India expansion and work with customers and partners on building data foundations intended to support business AI use cases, according to the company.
Athalye has more than 30 years’ experience across enterprise software, SAP, cloud technologies and business leadership. SNP said he has held senior roles at SAP, MatrixOne (Dassault Systèmes), Honda, John Deere, SUSE and Icertis.
The appointment comes as demand for SAP transformation projects in India continues to grow, driven by cloud adoption, digital transformation programs and increased investment in AI, SNP said. The company described India as a key market within its Asia Pacific strategy, and said it plans to expand its ecosystem of consulting, hyperscaler and technology partners.
In July, at its annual “Transformation World” event in Heidelberg, SNP introduced new capabilities for its Kyano platform, which the company said combines data management, migration and continuous assessment of SAP landscapes, supports migrations from different ERP source systems, and integrates partner capabilities through its ecosystem and marketplace.
SNP highlighted Kyano Lorna, described as an “Agentic AI Layer” designed to provide real-time insights and project-specific recommendations within transformation projects, and Kyano Oros, aimed at unstructured data. SNP said unstructured data accounts for around 80% of enterprise data volumes and remains difficult for traditional transformation tools to access.
Phillip Miltiades, President & Managing Director, Asia Pacific & Japan, SNP Group, said: “We see significant growth potential in India and across the Asia Pacific region. India represents one of the most exciting opportunities for SNP, with growing demand for solutions that simplify complex SAP transformation programs while minimizing business disruption. Neeraj’s experience will help us further expand our market presence and strengthen our partner-first strategy to deliver scalable, software-led transformation outcomes.”
SNP reported revenue of around EUR 297 million in the 2025 fiscal year and said it has more than 3,000 customers in over 80 countries.
